Courses

To complete the specialization track, students must take the following two classes.

MGT 386 - Foundations of Entrepreneurship

  • Emphasis on how to manage a small company and operate it profitably. Special attention is given to the problems of different types of small enterprises, such as those in retail, service, franchise, and manufacturing industries.

MGT 482 - New Entry Development

  • This course provides an opportunity to develop a business plan fir a new venture or for expansion of an existing company. Students are expected to acquire skills in evaluating business ventures; to learn alternative financing sources; to develop ideas for differentiating products; and to develop an understanding of what is required to harvest the profits of a growing business.


Students are allowed to pick 2 of the following courses.

MGT 486 - Small Business Consulting

  • This course is designed to offer education and training in the art of management consulting as it applies to smaller firms. The overall purpose of the course is the acquisition of knowledge and skills that will enable students to improve the performance of smaller organizations.

MGT 421 - Corp Entrepreneurship and Innovation

  • This course uses a case analysis method to examine the development and implementation of managerial actions in modern organizations.

MKT 410 - Product Development

  • Systematic examination of product policy and of the major concepts, methods, and strategies involved in decision making in the course of developing new products. Techniques and criteria used to identify and implement new products and services are examined in depth.

MKT 321 - Retail Management

  • Analysis of existing generalizations and principles related to the economic and social role of retailing; and essential concepts for retail management.

GBA 322  - Effective Negotiation

  • Negotiations are pervasive in all aspects of life. Having the ability to effectively negotiate can provide you with a competitive advantage in many situations. This course will employ negotiations exercises, expert guest speakers, and additional readings to help students master negotiation skills.

MKT 337 - Personal selling

  • Introduction to successful selling practices and principles through presentation, discussion, role playing and workshops. Includes principles of prospecting, establishing rapport, generating curiosity,  being persuasive, creating desire, and closing.